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Innovations & start-ups

AXA Switzerland is driving innovation forward through its collaboration with start-ups, technology partners and research institutions. We focus on actual customer problems and internal challenges at AXA that can be quickly, effectively and permanently solved through innovative solutions.

Our principles

  • Direct collaboration with start-ups and our external experts for innovative solutions where they generate the greatest added value 
  • Focus on actual problems and solutions with long-term impact rather than solely on technology 
  • Quick implementation through structured innovation management and clear innovation processes  
  • Sustainable solutions for our customers 
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Why is collaboration between companies and start-ups important? 

Start-ups offer speed, new technologies and fresh perspectives. Established companies such as AXA provide scale, market access, sector expertise and strong management. 

Combining the two enables: 

  • Faster development of competitive solutions  
  • Successful implementation of innovations in the insurance industry 
  • Efficient tests through pilot projects and proof of concepts
  • Transition to business following successful validation
  • Sustainable competitive advantages for all involved 

“At AXA, we see innovation as a community endeavor – supported by new perspectives, daring ideas and strong partnerships. Let’s learn from one another so that together we can make a real impact.”

Maria Zazo, Head of Open Innovation at AXA

How does collaboration between AXA and start-ups work? 

The cooperation takes place in a clearly structured process with three phases:  

  1. Test: We start with a concrete use case and test your solutions in a real application within AXA. 
  2. Decide: Based on the results of the pilot project, together we evaluate the next steps and the scaling potential. 
  3. Implement and scale: On successful validation, the solution is developed further and implemented within AXA – with the option to scale to other business areas. 

How do we work together with start-ups? 

  • Implementation of pilot projects with clear targets (testing) 
  • Joint further development of your use cases as needed 
  • Launch of your solution at AXA 
  • Scaling of your use case in other business areas 

What are the advantages of working with AXA? 

Collaboration offers sustainable added value not only to our customers but to you and your company as well. 

  • Extensive experience in collaboration with start-ups and research institutions 
  • The option to further develop and scale your solution 
  • High visibility for your solution and your company 
  • Access to an established market  
  • Reliable and fair partnership of equals 
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Who can benefit from collaborating with AXA? 

  • Start-ups with a competitive product or prototype 
  • Companies and technology partners with concrete solutions and services for real-life applications 
  • Research and innovation partners with application-oriented technologies and focus on promoting innovation 

Which innovations and partnerships has AXA already successfully implemented? 

AXA has already successfully collaborated with various start-ups and organizations: 

“Our collaboration with AXA has been an extremely positive partnership. I was especially impressed with the agility and the huge support that our start-up could count on at all times – this is not always a given when you work with larger companies. Rather than imposing tedious processes, AXA treated us as equals and approached work in a flexible manner that was always solution-oriented. This combination of innovative strength and pragmatism makes the partnership especially valuable for us, and I can highly recommend them to any start-up.” Michael Kubli, CEO and Co-Founder of Kinastic
“The combination of AXA’s extensive experience in the insurance market and robust manpower with comprehensive know-how in all areas and our start-up with fresh ideas and extreme agility is highly productive for cooperation and product development. Since 2019, it has been a genuine win-win situation for both parties. We greatly appreciate AXA’s open corporate culture, which actively promotes innovation and collaboration.” Katrin Sprenger, CEO of Silenccio

How do I start an innovation project with AXA?

Are you interested in working with AXA to test your innovation in a real environment? 

Then send us:  

  • A brief description of your solution 
  • The actual problem that you’re addressing 
  • An idea for a potential proof of concept 

We’ll review your request and get back to you within three business days. 

Do you already have a solution that offers real added value for AXA? Start your collaboration with AXA now by sending us your documents directly to innovation@axa.ch. 

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